Research

Start with the Company Website

The organisation’s website is your primary resource for information. Here, you can find valuable insights into various aspects of the company:

• Key Markets: Learn about the sectors in which the company operates.

• Clients: Identify major clients or partnerships.

• Products and Services: Understand what the company offers.

• Financial Reports: Check for annual reports or strategic plans to gauge the company’s performance.

• Mission Statement: Familiarise yourself with the company's values and objectives.

• Customer Feedback: Look for testimonials or reviews that reflect the company’s reputation.

 

​Taking note of key information, such as the company’s aims, employee count, organisational structure, key competitors, and industry position, will help you articulate why you are a suitable candidate. It shows that you are knowledgeable and genuinely interested in the company’s operations.​

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Research the Job Role

Most organisations provide job descriptions or personal specifications during the application process, but going beyond that is beneficial. Consider the following:

• Role Fit: How does this position align with other roles within the organisation?

• Key Stakeholders: Who will you be working with?

• Reporting Responsibilities: What line management or reporting structures will the role involve?

• Autonomy and Supervision: What level of independence will you have in this role?

• Training and Development: What opportunities are available for skill enhancement and professional growth?

 

Pay attention to language related to values, culture, skills, or qualities that the company prioritises. Use similar terminology in your application and interview to demonstrate alignment with their values.

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Create a Job Search Tracker

To stay organised during your job search, consider creating a tracker to monitor important details for each role you apply for:

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• Company: Business name

• Role: Position title and responsibilities

• Salary: Expected salary range

• Glassdoor Rating: Company reviews and ratings

• Unique Selling Points (USPs): What makes the company stand out

• Application Process: Steps and timelines involved

• Location: Office location and remote work policies

• Contacts: Networking contacts or references related to the company

• Status: Requested more information, emailed CV, applied online etc

• Notes: Additional comments or thoughts

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While it’s important to gather information, don’t overwhelm yourself with excessive reading. Focus on retaining key details that will be relevant to your interview. By being well-prepared, you can confidently articulate why you’re the right fit for the role and the organisation.